What will be the market of 2012 ? How should we counter the situation of 2012 ? Last week, ALIC Deutschland GmbH Mr JENS had accepted our interview, and he talked about his opinions on these issues.
 
the consumption of 2012 in Germany will be influenced by the current financial and economic crisis, Mr JENS said. Now, the consuming is at a high level, compared to EEC. However, the consuming index does not show directly the growth part or decrease one. The problem of a severe cut back on orders is in textile and shoe business, and the time of order placement is getting later and later. The s/s 2012 sales have been faced a huge difficulty and challenge.
 
JENS added, In addition, Germany is still fine off comparing to the rest of EEC markets. The rising fuel/energy prices will affect to go down the market share of consuming products, although the clothing and shoes business is promoted by a strong winter in Europe. Facing the getting older population in Europe and different demands, even heavy price pressure, the more specialized products will be the key of success on business in the further development.